Hawaiian Tropic founder Ron Rice's jaw-dropping home has gone on sale for just shy of $5 million. 
The suntan lotion tycoon had the extravagant Ormond Beach home built in 1987 and this is the first time it has ever been listed on the market following his death aged 81 in 2022.
Rice's palatial 12,000 square-foot oceanfront home, which is on sale for $4.99 million, features two outdoor pools, a disco dance floor and plenty of 1980s glamor. 
Rice, who was born in 's Blue Ridge Mountains, used his knowledge as a high school chemistry teacher to create the household brand - mixing the first prototype concoctions of Hawaiian Tropic in a 20-gallon trash can in his garage. 
First launching the company in 1969, he grew it into an empire before selling it for $83 million in 2007.
The suntan lotion tycoon's longtime Florida home, which was built in 1987, has hit the market for a whopping $4.99 million
There is an opulent turquoise split staircase in the middle of the lavishly decorated main room and plenty of antique furniture
Rice's palatial 12,000 square-foot oceanfront home features an indoor pool with huge angel statues and two outdoor pools
A mermaid mural adorns the wall in one bathroom, evidencing the tycoon's distinct style and extravagant 1980s glamor
Rice fell in love with Florida's ocean shores and sun and sand lifestyle while on a family vacation in the 1940s. 
His four-bedroom, five-bathroom residence has 200 feet of ocean frontage, with beautiful and unobstructed views of the Atlantic. 
Rice's extravagant lifestyle is clearly evidenced in his longtime home. A custom mermaid mural adorns the wall in one bathroom, while another comes equipped with a marbled bath tub and mirrored ceiling. 
Many of the walls feature bold striped wood paneling, the kitchen includes a huge diner-style wrap-around breakfast bar, and there is an opulent turquoise split staircase in the middle of the lavishly decorated main room. 
Rice helped promote the lotion by sponsoring bikini contests and the Miss Hawaiian Tropic International model search
One of the five bathrooms in the sprawling Florida estate comes equipped with a marbled bath tub and mirrored ceiling
One of the many bathrooms in the Florida compound also features marble flooring, mirrored walls and theatrically lit vanities
Turquoise and wood accents can be seen throughout the home, which has an uninterrupted view of the sandy beach below
Heavily draped curtains adorn the floor-to-ceiling windows which look out over the Florida beach below. 
Not to mention the marbled indoor pool with a built-in bridge and enormous angel statues, or bedroom suites with their own private balconies. 
The party palace also comes equipped with a disco dance floor, a spacious formal dining room, indoor and outdoor bars and two outdoor swimming pools - perfect for lavish parties and endless entertaining. 
The sprawling estate is jam-packed with Rice's eccentric art collection, including statues of wild animals, eccentric antique furniture and countless framed photos of bikini-clad models, beauty queens and the tycoon's celebrity friends.  
The sprawling estate is jampacked with Rice's eccentric art collection, including pictures of beauty queens and wild animals
The kitchen includes a huge diner-style wrap-around breakfast bar, wood paneling and views of Ormond Beach below
The luxurious four-bedroom, five-bathroom residence, which was built for Rice in 1987, has 200 feet of ocean frontage 
Many of the walls feature bold striped wood paneling in the home where Rice frequently threw lavish, decadent parties
Working as a chemistry teacher, Rice first starting experimenting with making suntan lotion by mixing a combination of fruit oils in a 20-gallon trash can in his garage. 
He sold the first bottle of the distinct coconut-scented suntan lotion in 1969, and within a few years he had a factory in Ormond Beach and was selling Hawaiian Tropic worldwide. 
Rice helped promote the lotion by sponsoring bikini contests and the Miss Hawaiian Tropic International model search.

He famously said: 'Suntan is sex. That's what it all boils down to. Sex and vanity.'
Hawaiian Tropic grew into a business empire - reporting net sales of more than $110 million in 2006, and Rice sold the company to Playtex for $83 million in 2007.
Rice's glamorous lifestyle is clearly evidenced in the 1980s style of many of the rooms, including one of the four bedrooms
The decadent Florida home, a few miles north of Daytona Beach, has beautiful and unobstructed views of the Atlantic
Many of the mansion's walls feature bold striped wood paneling, adorned with Rice's extensive art and antique collection
The home is jampacked from floor to ceiling with Rice's art collection, including many pictures of beauty queens and models
As his business grew, Rice befriended celebrities such as Hugh Hefner, the Beach Boys and even Donald Trump - with many famous faces frequenting the lavish parties he threw at his home. 
Trump's second wife, Marla Maples, was a former Hawaiian Tropic contestant. 
Rice's former home is just a few miles north of Daytona Beach - famed as a prime destination for Spring Break revelry.
The area has also reportedly been home to other celebrities such as John Travolta, Olympian Ryan Lochte and John D.

Rockefeller. 
This is truly a one-of-a-kind opportunity to own a piece of Ormond Beach history where celebrities, dignitaries and even past presidents have gathered,' says  with Bill Navarra of Realty Pros Assured.




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